Look at your inbox right now. Are the marketing emails in your inbox sales-only? How often do you receive marketing emails that are not trying to sell you something? You probably don’t even remember the last time a marketing email arrived at your inbox without trying to sell you something. This is because marketers are blast their email lists with countless offers and promotions. Not only is this the wrong approach, it’s something that is recklessly adopted by most marketers. Most … [Read more...]
How to Incorporate Ecommerce Sales into Your B2B Operation
B2B companies will reach $12 trillion in total revenue by 2020; in 2012, the number was only $5.5 trillion. That’s a steep increase. There are many factors that are causing this, but one of the main reasons is because of online opportunities. Online marketing is definitely a big contributor to the hike in overall revenue. If you run a B2B operation, it would be a silly mistake not to take advantage of online marketing. But there are still a great number of B2B businesses that are reluctant … [Read more...]
How to Gain Your First Ecommerce Sales with Google Shopping
One of the most important things you need when you open an ecommerce store is traffic. Without traffic, you will have very few sales—even if you have a fantastic product or you’re in a stellar niche. In fact, this is why many people fail: they believe that they don’t really have to market their store because their product or niche is great, and they think that customers will simply flock to their store because of it. Unfortunately, it really doesn’t work out that way. You need to attract … [Read more...]
How to Encourage Customer Loyalty and Grow Sales by Creating a Membership Program in WooCommerce
If you own an online store, I'm going to assume that your #1 goal is to get more sales. At the end of the day, the metric that you care about the most if your revenue. No sales = no revenue. So you're constantly thinking of ways to exponentially increase your sales. The good thing is that there are many ways to do that. Today, we're going to talk mainly about one way to grow sales: encouraging customer loyalty. How Can Creating a Membership Program Help You Grow? Your best source of … [Read more...]
Why Dedicated Landing Pages Can Drive More Leads to Your Local Business
Marketing works best when visitors feel like a product, service or company is able to help them. When you're browsing for a product or service, you want to land on a relevant webpage with clear information. If you're looking for a landscaper in Baltimore, you will want to click on a webpage that quickly demonstrates that they have what you're looking for. If you're a business owner, you want visitors to land on a page that will convince them to sign up or purchase. One of the best ways … [Read more...]
4 Tips for Selling to International Customers with WooCommerce
One of the benefits of selling online is the opportunity to sell your products anywhere and anytime. There is really no limit to who you can sell to, and that presents a fantastic opportunity to anyone who wants to maximize their revenue. More opportunities also mean more responsibilities. Selling to international customers requires that you do a bit more to ensure that your store is functional and successful. WooCommerce is one of the best ecommerce platforms for international stores. … [Read more...]
How to Use Website Push Notifications to Skyrocket Your Ecommerce Sales
There are always new methods to grow sales and revenues, and some are more effective than others. Website push notifications are fairly new, and have been making waves in the world of ecommerce. For years now, large retailers have implemented mobile push notifications from apps with varying levels of success. Mobile push alerts will appear in your notification tray. Website push notifications are different, as website push alerts are pop-up messages that are sent to site visitor's web browser … [Read more...]
How to Sell Products in Batches With WooCommerce
Selling products in batches has been a common practice for as long as items have been sold. But it’s something that many ecommerce stores fail to utilize. In this blog post, well discuss why you should sell products in batches, and how to go about doing it with WooCommerce. Look at it like this: There are many products that should be sold in batches. Think of products like food, sporting goods, etc. Think of products that don’t have longevity and have a low cost per unit. These are the … [Read more...]
Quick Tip: How to Easily Post Your WooCommerce Products to Social Media Profiles
By now, you have have heard of the buzz phrase “Social Commerce”. Simply put, Social Commerce is simply integrating social media marketing into your ecommerce strategy. You enable your social strategy to go hand-in hand with your Ecommerce platform. For some, however, this is much easier said than done. Social marketing can be tedious work, especially if you have a load of other responsibilities to tend to. If this describes your dilemma, then you’re probably wondering how to make things … [Read more...]
How to Reduce Costs While Increasing Profitability
People will dedicate hours upon hours of their lives thinking on one thing: How to make more money. So, as the owner of an online store, it's obvious you're always thinking about actions that generate profits. We know that the numbers are important, but sometimes we become obsessed with them. The truth is that your business is only as successful as your numbers (profit margins) indicate. Almost everything else is noise. Remember, no matter how much you have to do, if it’s not generating … [Read more...]
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